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Dan Sullivan

Co-Founder and President of Strategic Coach®

Headshot of Strategic Coach Co-Founder, Dan Sullivan

The world’s foremost expert on entrepreneurship in action, Dan Sullivan has spent the past four decades empowering business owners to reach their full potential in both their professional and personal lives. His strong belief in and commitment to the power of the entrepreneur is evident in all areas of his company, Strategic Coach®, and its successful membership community.

Dan is married to Babs Smith, his partner in business and in life. They jointly own and operate The Strategic Coach Inc., with offices in Toronto, Chicago, and the UK.

Dan and Babs reside in Toronto.

Entrepreneurship

50+ years as a highly-regarded speaker, consultant, strategic planner, and coach to entrepreneurial individuals and groups

50+ publications, including Who Not HowThe Gap And The Gain, and 10x Is Easier Than 2x

1,000+ podcast episodes and 10 podcast series

20,000+ entrepreneurs empowered to transform their lives by implementing Dan’s concepts and ideas, as taught through The Strategic Coach® Program.

Headshot of Strategic Coach Co-Founder, Dan Sullivan

Founded Strategic Coach in 1989

“Our eyes only see and our ears only hear what our brain is looking for.”

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Ideation, Maximizer, Self-Assurance, Context, Activator
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Fun Facts

  • First Job
    Worked for the FBI in Washington
  • Family
    Babs Smith — wife and business partner
  • Favorite Travel Destination
    London, UK
  • Favorite Podcast
    The Peter Zeihan Podcast Series
  • Favorite Movie
    "Casablanca"
  • Favorite Free Day™ Activity
    Reading murder mysteries and political articles
Headshot of Dan Sullivan, President and Co-Founder of Strategic Coach

What Members Have To Say About Dan

  • “Dan has given me permission to be an entrepreneur in my own way. His wisdom helped me feel comfortable in my role, focusing on impact without daily involvement. My Unique Ability is combining ideas, inspiring others, and building a team to bring it to life.”
    - Jay Jacobs, Co-Founder, Paperless Parts
  • “Dan brings novelty and variety—I’m never bored. His workshops are a roller coaster of ideas, leaving me with dreams, insights, and motivation. Dan is one of my top influences and has helped me impact many others. I’m grateful for his thinking, tools, and transformative mindsets.”
    - Kary Oberbruner, CEO, Igniting Souls and Instant IP
  • “Dan is one of the most innovative thinkers today, with deep insight into the mind of entrepreneurs and our unique challenges. His humor and quick wit make his coaching memorable. Dan pushes me to be honest and consistently challenges me to become a better version of myself.”
    - Mark Young, CEO, Jekyll + Hyde Labs