Strategic Coach® Membership Program
A unique business coaching experience designed for entrepreneurs who want a clearer, faster path to their next level of growth.
Power Your Future With Clarity And Confidence
Since 1989, Strategic Coach has delivered hundreds of growth strategies to over 20,000 entrepreneurs from 60+ industries worldwide.
Join our business coaching program to access the expertise of the world’s leading entrepreneurial coaches, get immersed in content designed to support you in reaching your next level of growth, and tap into a community of like-minded entrepreneurs ready to support your success. This transformative experience is designed to give you:
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Clarity: A clear vision and actionable path forward.
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Confidence: A strengthened mindset for better decision making.
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Framework: A proven structure to simplify growth.
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Results: Accelerated success focused on what matters most.
What You Get As A Member Of Strategic Coach
Key Program Benefits
- A global community of visionary entrepreneurs.
- Collaboration opportunities with like-minded business owners.
- Exclusive early access to CoachCon event.
- Four in-person or virtual group sessions each year.
- Unique workshop experience and dynamic content.
- Dedicated time to focus on your business.
- Early access to Dan Sullivan's latest thinking, programs, and content.
- Insider access to peer coaching.
- Coached by experienced entrepreneurs and fellow members.
- Proven strategies, tools, and systems for success.
- Actionable workbooks and thinking exercises.
- 24/7 online access to Coach Connect portal.
- Fresh perspectives and innovative ideas for your business.
- Prompts for gaining insights that are unique to your situation.
- Weekly Planning Calls that you and your team can attend to get aligned.
- A dedicated program expert for implementation support.
- 1:1 coaching sessions between workshops.
- Monthly Virtual PowerUp Connection Sessions.
- Optional programming for your team (leaders, assistants, and more).
- Optional programming for you and your spouse.
- Optional programming for your kids (and young people in your life).
- A global community of visionary entrepreneurs.
- Collaboration opportunities with like-minded business owners.
- Exclusive early access to CoachCon event.
- Four in-person or virtual group sessions each year.
- Unique workshop experience and dynamic content.
- Dedicated time to focus on your business.
- Early access to Dan Sullivan's latest thinking, programs, and content.
- Insider access to peer coaching.
- Coached by experienced entrepreneurs and fellow members.
- Proven strategies, tools, and systems for success.
- Actionable workbooks and thinking exercises.
- 24/7 online access to Coach Connect portal.
- Fresh perspectives and innovative ideas for your business.
- Prompts for gaining insights that are unique to your situation.
- Weekly Planning Calls that you and your team can attend to get aligned.
- A dedicated program expert for implementation support.
- 1:1 coaching sessions between workshops.
- Monthly Virtual PowerUp Connection Sessions.
- Optional programming for your team (leaders, assistants, and more).
- Optional programming for you and your spouse.
- Optional programming for your kids (and young people in your life).
Our Plan For Your Success
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Explore Your Future
Uncover your next steps for growth with a 1:1 Discovery Call and see if Strategic Coach is the right fit to get you there. -
Transform Your Thinking
Learn new mindsets and tools that will power how you approach every challenge and opportunity going forward. -
Accelerate Your Results
Achieve your next-level success by applying simplified strategies for easier growth.
Eligibility Requirements
Strategic Coach isn’t for everyone—it’s for growth-focused entrepreneurs dedicated to reaching the next level of capability, success, and confidence. The Program is exclusively available to entrepreneurs who:
- Have 3+ years of entrepreneurial experience at their current business
- Earn a personal net income of at least $200K
- Are growth-focused, open-minded, and ambitious
- Demonstrate creativity and the ability to collaborate
What Have Entrepreneurs Gained From Strategic Coach?
Registration Information
Fees
All fees are due in full before the first workshop of the year.
USA & Virtual
US$13,500 including applicable taxes
$2,500 non-refundable deposit
Canada
CA$15,000 including applicable taxes
$2,500 non-refundable deposit
United Kingdom
UK£9,000 including applicable taxes
£1,000 non-refundable deposit
Workshop Locations
Choose the location that works best for you.
FAQs
Everything you need to know about joining Strategic Coach.
Independent surveys of the vast majority of Strategic Coach members show that, on average, members double their income and free time in three years. For more specific details about the results members have achieved and the impact that Strategic Coach has had on their lives, please see our member testimonials.
You qualify for the Signature Program if you:
- are an entrepreneur (business owner, professional in your practice, or high-commission salesperson)
- have earned a minimum net personal income of US/CA$200K (North America) or UK£150K (UK) or £500K in annual turnover (UK) in the last tax year, verifiable by tax receipts or a letter from your accountant
- have been in your own business for at least three years
- are ready to invest in transforming your thinking into new levels of freedom and growth
Members get access to the following:
- An elite, global community of entrepreneurs
- Four in-person or virtual workshops per year
- Unique workshop experience and dynamic content
- Dedicated time and space to focus on the future of your business
- Early access to Dan Sullivan’s latest thinking (books, collaborations, coaching programs, and more)
- Strategic workbooks, practical tools, and actionable exercises
- Coaching from successful entrepreneurs who are fellow Strategic Coach members
- 1:1 coaching session between workshops with a dedicated program expert
- Weekly Planning Calls for your entire team with our program experts
- Coach-led monthly PowerUp Connection Sessions
- 24/7 access to Coach Connect (our online portal)
- Optional programs and workshops for your team and family
The strategies we coach are designed for experienced entrepreneurs who have already achieved a certain level of success. Strategic Coach is not for startups or those with fewer than three years of experience as an entrepreneur.
After a minimum of one year in The Strategic Coach® Signature Program, members who qualify at the 500K level are eligible to upgrade their membership to the second stage of membership, The 10x Ambition Program™.
After a minimum of one year in The 10x Ambition Program, members who have an ongoing collaboration are eligible to join the third stage, The Free Zone Frontier®: a program for entrepreneurs whose focus is on collaboration rather than on competition, coached by Dan Sullivan.
The in-person and virtual workshop day consists of:
- Focusing and creative thinking exercises.
- Introduction to and opportunities to practice new tools.
- Sharing resources, updates, and progress with other participants.
- Opportunities for individual work and targeted goal planning.
- Large- and small-group discussions and activities addressing critical topics.
For our in-person workshops, we provide a healthy variety of catered breakfast, lunch, and snack options.
Your membership includes one full year in Strategic Coach, but is renewable for as long as you’d like. We believe that it takes about three years for entrepreneurs to make the significant transformations in their habits, support structures, capabilities, and relationships that allow them to break through to where really dramatic new opportunities are possible.
We designed the first three years to support and guide entrepreneurs through these challenging but incredibly rewarding times.
Many of our members have made Strategic Coach a part of their thinking and growth for 30+ years!
All our coaches are successful entrepreneurs with many years of experience implementing the tools and concepts of the Program into their businesses. They are also active members of Strategic Coach. You can view their bios on the Meet Your Coaches tab.
Between workshops, you'll have access to several areas of support, including:
- A 1:1 coaching session between workshops with a dedicated program expert
- Exclusive first access to Dan Sullivan’s latest thinking (books, collaborations, training, and more)
- Weekly Planning Calls each Monday for your entire team with our Program experts
- Coach-led monthly PowerUp Connection Calls
- 24/7 access to Coach Connect (our online portal) and strategic workbooks, practical tools, and actionable exercises
- Supplementary programs and workshops for your team and family that put everyone around you on the same page
- Annual CoachCon event
We don’t offer refunds for missed sessions, but we'll do our best to offer rescheduling options that match the missed session as closely as possible to accommodate these circumstances. If a close match to the missed session isn’t available during a reasonable time frame, we will substitute a personalized Coaching Call by phone to keep you on track. However, we cannot stress enough the benefits to you and your group of attending your workshop as scheduled if at all possible.
Strategic Coach has been evolving for over 30 years and is based on Dan Sullivan’s 40 years of experience working with highly successful entrepreneurs. Everything about the membership—including its dynamic content, actionable tools, paradigm-shifting workshops, and top-notch entrepreneur coaches—is tailored to help entrepreneurs multiply their results. For more specific details about the results clients have achieved and the impact Strategic Coach has had on their lives, please see our testimonials.
Fees for The Strategic Coach Program are paid up front on an annual basis. All members must pay their fees in full before attending the first session of the new year. When everyone knows that everyone else in the group has made the same financial investment, the entire group’s commitment to participate fully and get the most out of the year’s sessions deepens.