Shannon Waller

Shannon has spent her life helping entrepreneurs and their teams reach new levels of growth, success, and freedom.

One of the most genuine and positive people you’ll ever meet, Shannon loves nothing more than seeing people become better, happier, more successful versions of themselves, and facilitating the honest, practical conversations that help them get there. As she explains, “Being able to speak frankly about problems, obstacles, and mistakes is absolutely vital to success for both entrepreneurs and their teams. When you’re dealing with reality, you have power. When you’re dealing with pretend? Not so much.”

A pragmatist at heart, she excels at making the complex simple and transforming obstacles into opportunities for connection, learning, and growth. Since joining Strategic Coach® as both a team member and participant, Shannon has helped grow the business far beyond what founders Dan and Babs ever imagined possible. While she started in sales, she quickly built up her team in order to focus on what she enjoyed—then created and built the Strategic Coach Team Programs to be a vital part of the business.

Shannon’s approach to coaching, much like her approach to life in general, is to be lighthearted and serious-minded. Having fun and enjoying life is one of her key motivators, but equally important is to make progress and take action, and it’s this combination of joy and drive that defines the energy in her workshops.

Shannon resides in Toronto, Ontario.